Are you looking to expand your family entertainment business? You need to consider marketing to Fairs and Festivals! Philadelphia magician Kyle Peron tells you how in his 110-page downloadable eBook, jammed full of the most relevant information on how to book and how to work this lucrative market – a market that can generate substantial income for you year round.
If you are already performing for children and their families -- even if you are a strolling magician working family restaurants -- then festivals are a perfect extension of what you are already doing. You can learn to perform at these larger scale events by simply modifying your current show and knowing how to market it effectively. These are just two of the strategies that Kyle gives to you in Festival Magic.
This eBook gives you a background of fair and festival market and shares the qualities that Festival bookers are looking for when they hire an entertainer. It shows you step-by-step techniques to market to festivals, to land the gigs and to perform successfully so you get rebooked.
Along with great advice, tips and strategies, Kyle reprints his complete lead generation letter, follow-up letters and full templates that he has used for years to handle all aspects of communication and marketing with fair and festival bookers. These alone are worth the price of the book.
HERE’S WHAT YOU GET:
When Kyle entered the Fair and Festival market, he realized that information on it was scarce at best. For this reason Kyle spent years compiling the material contained in this book. Topics covered include:
• Why go into this market • The fair and festival difference • The types of festivals • What festivals look for • Festival myths • When do festivals book performers • Your income potential • Your promotional materials • The sales letter • Your festival website • Your festival show content • Illusions for festivals • Sound systems and tech. support • Your festival supplies • Your travel distance • Generating leads • Checking out your local festivals • Parks and Recreation/Chambers of Commerce • When to market • The marketing process • The art of cold calling • All about databases • Agents and agencies • Performance contracts • Liability Insurance • When a festival has a low budget • Avoiding being late or getting lost • Working with the weather • Performance staging • Loading and unloading • Performance attire • Performance location • Setting the stage • Working with certain props • Managing show times • Managing audiences • Do's and Dont's of etiquette • Assistants • Crowd warm up • The art of the bally-hoo • The free ticket approach • Terms and conditions • Online community calendars • Festivals and publicity • Festivals and networking • Radio and media interviews • Festival parades • Coloring contest • Back of room sales • Letters of reference • Keeping cost low • Taking notes • Listen to the audience • Strolling magic
If you are a full-time or part-time pro who wants to learn how to get fairs and festival bookings, take your magic business to a new level by implementing the advice of a working pro. He’ll help put you on the fast track by teaching you how to make your act an entertainment solution that fairs and festivals want to book.
"I put this right up there with Nick Lewin's Cruise ship book. It takes professionals to write these time-saving informative books. They help shorten the learning curve and get you out there working. A must-buy not just for magicians but for any variety act looking for this type of work!"Michael Finney, 2009 World Magic Comedy Act of the Year
"A thorough treatise on the ins-and-outs of performing in a lucrative market, written by someone that has obviously "been there, done that" and is willing to share his years of experience. No question - everything you need to know about breaking into and being successful in the festival market is covered in detail in the pages of this book. In a word... ‘excellent!’" John Kaplan, Creator of the Fundraising Magic system
“This book offers an amazing opportunity to acquire in-depth knowledge of a niche market. Festival Magic will be worth thousands of dollars to any performer willing to study, adapt, and apply Kyle's advice. If you are looking for a new market and want to save yourself years of trial and error, buy this book!” Sammy Smith, Author of Big Laughs for Little People
“OMG - this book contains every piece of information ANY PERFORMER could need who wants to break in to the Festival Market. Everything is covered from what to say on the website to contracts and even how to handle interviews. This book is a GOLD MINE for performers. It makes we want to get back in to that market again!!” Paul Romhany, Editor VANISH - International Magic Magazine
Buy this now and you'll be able to download it today, so you can get started learning about how to book and perform at Fairs and Festivals near you.